Last weekend, I was lucky enough to be one of the presenters for this year’s iMedia 2013 conference held at the Fantasyland Hotel in Edmonton. It was our first time attending, and we weren’t sure what to expect, though we heard great things about the event last year. Of course, it being held on a [...]
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BlogWest 2013 Presentation: Blog Content Strategies
The last few weeks have been a real blast for blog content professionals. We were asked to be a part of BlogWest’s 2013 conference at the Edmonton Petroleum Club from March 7-9. The group of attendees were, in many cases, established bloggers in their own respective arenas, and some of the conversations that continued after [...]
Read More Blog Writing, ContentGoogle’s Author Rank: Content Marketing may not be the same
My very good friend, Sherman Tsang at E19 is a worthy ambassador of Android products, and that makes him my part-time nemesis, as an Apple lover. We have a running competition about tech, and such, and I alomst always win (jokes). Today, though, he upped things a notch and sent me a fascinating article written [...]
Read More Blog Writing, Content, Social Media, Web ContentHow can I tell if my business blog is working? [guest post]
You’ve done it. You’ve dumped any idea of a quick or automated win and you’ve jumped with both feet into content marketing, starting with an insightful, interesting business-related blog. There appears to be traffic going to the blog, but with tradeshow season coming up soon, you have to make a decision on whether to continue [...]
Read More Blog, Blog WritingWe’re working on something BIG (Hopefully)…
Hey guys. I know, I know; I’ve been off the radar for the last number of weeks. As the world basked in the suns of summers south of the arctic, Geneve and I have been toiling in the derrigibles and nooks of coffeehouses, pop-up boardrooms and basement laboratories, planning the latest local hotness with wringing [...]
Read More Blog, Blog Writing, ContentDoes Your Blog Site Pass the “Blink” Test?
“Blink!” That’s about how much a person takes to make a decision about you when you stand in front of them. You. Your intelligence. Your lifestyle. Your business. Your likability and respectability. It might seem hard to imagine in our modern lifestyle, but that impulsive decision making that helped us survive as a species is [...]
Read More Blog, Blog Writing, Content, Web ContentBusiness Writing: Our Presentation from June 19, 2012
So here it is! Our business writing presentation that we did today at the Business Link, Edmonton. Thanks again for everyone who came. We hope everyone had as great a time as we did. Special thanks to Jean-Jacques and the wonderful crew at the Business Link, Edmonton. And please, if you attended and would like [...]
Read More Blog Writing, Communication, Content, Copywriting, Messaging“The Blog is Dead! Long Live the Blog!”
I got in a tiny tiff with a social media person yesterday as we talked about his industry and some of the fascinating changes at bay. Although I can only paraphrase his comments here (and yes, he did give permission for me to post a rebuttal), he proclaimed the death of blogs, stating that social [...]
Read More Blog, Blog Writing, Content, Messaging, Relationships, Social MediaContent Curation: Build Authority and Credibility in No Time
These last few weeks, we have been getting some funky new clients specifically looking for blog support and social media help. They have been running into issues managing their content, and in one case, they simply didn’t feel that they had the time to commit to their blog, even with an editorial calendar in the [...]
Read More Blog, Blog Writing, Content, Facebook, Messaging, Social Media, Web ContentThe 7 Biggest Business Blogging Barriers
So, this week being my birthday week, I like to spend it reflecting on my successes and challenges. It can be harrowing and humbling, but I do find it valuable. Of our successes, the growth of our business has been joyous and exciting. The support from our clients and our network has been nothing short [...]
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